For the new arrival

New baby cards and baby shower invites,
made from the photos on your phone

The scan, the bump, the first proper smile, the dog warily sniffing a cot. Upload any one of them, describe the scene, and we turn it into a personalised card or an animated shower invite. Shareable, printable, and ready during one nap cycle.

Preview free. Printed cards posted UK-wide, £4.49 all-in.

For the baby

New baby card

A printed or digital cardfor the parents who’ve just come home from the hospital. Pair the scan photo or a first-week snap with a warm note - the card genie does the rest. Posted through the letterbox so no one has to check their phone during a feed.

For the shower

Baby shower invite

An animated invite for the shower, the sprinkle or the gender-reveal lunch. Drifting pastel confetti, the date, the venue, and a reply-to-host line. Sends as a shareable link that opens on any phone, so the nan who hates apps can just text you back.

Every little milestone

From the scan to the christening gown

Five baby-shaped occasions, all with a deep-link straight into the right wizard. Pick the one that matches what the day is for.

Stuck for a prompt?

Borrow one of these

Real ideas that work with the kind of photos already sitting in your camera roll. Tap one to open the wizard with it pre-loaded.

Questions parents actually ask

New baby and shower FAQs

When should I send baby shower invitations out?

Six to eight weeks before the due date is the sweet spot in the UK. Earlier than that, and diaries are still blank. Later than that, and the mum-to-be is nesting, not partying. If it's a surprise shower, aim for eight weeks so partners have time to quietly RSVP without her spotting a half-written card on the kitchen counter.

What do I write in a new baby card when I don't know the baby's name yet?

It's completely fine to send the card before the name's announced. Go with 'Welcome, little one', 'Congratulations on your new arrival', or simply 'To the whole family'. You can always follow up with a second note once the name's landed. A lot of first-time parents don't decide until they've actually met the baby, so 'no name yet' cards are genuinely the norm.

Can I make a gender-reveal card?

Yes. Upload a photo (the scan, the couple, or a staged balloon shot) and write the prompt around pink or blue sparkles, confetti bursts, or the classic cake-cut reveal. The shareable link works in any family group chat, so the reveal can land on everyone's phone at the exact same second rather than trickling out as screenshots.

Is a second-baby card different from a first-baby card?

The tone's usually calmer. Parents on their second aren't shocked by the whole 'there's a human here now' thing, so the card can lean into the sibling reaction, the hand-me-down muslins, or a gentle 'welcome to the chaos'. If you want to acknowledge the older sibling too, that's the move - second-timers often say the older child feels more overlooked than the new baby.

Can I send a card to a new parent who's not on social media?

That's the whole point, honestly. New parents are often deliberately offline for the first weeks, so a printed card through the letterbox is the thing that actually reaches them. We post UK-wide from £4.49, and the envelope lands without pinging a phone or interrupting a feed. If you'd rather send it digitally, the shareable link works in WhatsApp or iMessage without either of you needing an account.

How long do printed new baby cards take to arrive?

Every card is printed to order and posted via Royal Mail, typically arriving in 2-3 working days. If it's for a hospital visit or a christening weekend, give yourself a two-week buffer and you'll be fine.

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